Aug 5, 2022 · Everyone agrees that the Dallas Mavericks are in serious need of a rebrand. Well, everyone except Mark Cuban. They’ve been sporting the blue and white horse logo for more than twenty years. The...

Mar 4, 2024 · But Dallas has only made small cosmetic changes to their two main jerseys, altering a shade of blue here, a change in the logo patch there. If anything, this year's City Edition jersey could...

Mar 1, 2022 · Although the Dallas Mavericks don’t appear to be close to actually rebranding, Mavs fans can at least enjoy the new uniforms that Nike provides on a season-to-season basis.

Jun 7, 2019 · There’s no rebrand currently in process. Maybe there should be. “It is time for a refresh,” Darren Weirich told The Athletic. Weirich spent the year 2000 designing the team’s current logo,...

Feb 20, 2019 · Even experts and veterans of brand design agree — Dallas needs to freshen up it’s stale look.

Nov 14, 2019 · These Mavs jerseys may have drawn their own inspiration from the Deep Ellum section of Dallas, which has vibrant street murals and art galleries, though they seem to be more influenced by "The...

Feb 4, 2021 · Rather than focusing on just one of them like we did last season with the boundary-pushing city edition, I decided to talk to Alison Panasik, the team’s vice president of merchandise and brand...

Nov 5, 2021 · The Mavericks and Chime are in the third season of a deal inked back in Jan. 2020. The new Mavs City Edition uniforms join the Association, Icon and Statement jerseys already in rotation. Dallas will wear the City Edition uniforms a total of 19 times this season, including 14 games at home.

Sep 24, 2014 · Were these going to be alternate uniforms or were the Mavs changing the primary look that has been around since 2001? Would the color green be making a comeback? Ultimately the results were...

May 1, 2020 · For the most part, it’s either red, white or blue in some form or fashion, except for the Stars and formerly the Mavs (we will get to that later) who sport their own distinctive green. So let’s...