At CES, brands such as Hilton and Best Western are intrigued by advanced technology and OMG hosts a Google expert to discuss ...

Influencer marketing and social media experts predict a resurgence of long-form content and a sharper focus on measuring the ...

These marketers have big challenges and opportunities ahead in 2025.

As part of the audience segment expansion, Disney also announced Disney Select AI Engine, an automated tool to generate ...

From a curated restaurant list inspired by music to music videos, Ad Age recaps the latest Top 5 music campaigns.

On the final day of the conference, McDonald’s will take the stage to share how it is evolving its creator and influencer ...

Ambition can fuel a culture of collaboration, inclusivity and positive impact. It’s time to rebrand ambition—not as a vice, ...

It’s a stereotype that never ends: Gen Z is to lazy behavior and poor work ethic as millennials are to avocado toast and an inability to save money. But what if the problem isn’t them? What if it’s us ...

Now, roughly three months later, Starbucks has hired Anomaly to manage U.S. creative efforts, a company spokesperson ...

TikTok’s potential fates are complex. The Supreme Court could scrap the Protecting Americans From Foreign Adversary ...

The U.K.-based restaurant chain’s ‘Open Your Mouth Mind’ campaign aims to ‘edutain’ Gen Z on its offerings ...

As Gen Alpha continues to build its digital presence, brands have an opportunity to play a meaningful role in empowering them ...