Pop-Tarts Bowl unveiled a new trophy on Monday, and a new parody commercial has followed the toasty revelation. The Pop-Tarts ...

The first-round of the College Football Playoff will be contested Dec. 20-21. No. 9 seed Tennessee (10-2, 6-2 SEC) will play ...

The Pop-Tarts Bowl on Sunday came out with its new trophy, which includes a working toaster. The toaster was made courtesy of ...

It seems Pop-Tarts is branching out. With outside help, the company has come up with a fancy trophy that just might be able ...

The Pop-Tarts Bowl captivated the college football scene last season by introducing an edible mascot. A year later, the ...

In an era of college football where bowl sponsors are constantly looking to up the antics, a functional toaster trophy is a ...

The Pop-Tarts Bowl has added a new exciting feature to its trophy: a working toaster. The announcement was made through a ...

When it comes to marketing, nobody does it better during the college football bowl season than the Pop-Tarts Bowl. After ...

According to the Pop-Tart Bowl website, the game continued to be successful after moving to Orlando in 2001, with several ...

The most viral bowl game in college football last season is upping its game this year - in part by turning its trophy into a ...

Last year, the Pop-Tars Bowl "cooked" its own mascot and fed it to the winning team, which probably felt like a fever dream ...

The Pop-Tarts Bowl continues to be the quirkiest thing in all of sports, mostly because of the edible mascot, but we can’t ...