Authentic has partnered with SCI, a global sports apparel design and manufacturing company, to expand golf offering under the ...

Jenna St Martin This partnership comes after Reebok’s recent signing of professional golf star Bryson DeChambeau and his team, LIV Golf’s Crushers GC. The product assortment will be available ...

Authentic Brands Group (Authentic) is partnering with Sports Casuals International (SCI), a global sports apparel design and ...

Phil Mickelson has announced Primo Golf to be his LIV Golf team, HyFlyers GC's new apparel sponsor for the upcoming season.

The 2024 season of LIV Golf was not a great outing for Bubba Watson. The post Once Relegated Bubba Watson Gives LIV Golf More ...

Phil Mickelson has confirmed his LIV Golf team, the Hy Flyers, has signed an apparel agreement with Primo. Phil Mickelson has confirmed Primo will be the official apparel sponsor of the HyFlyers.

Expect fireworks on 30 January, when Bryson DeChambeau unleashes his driver on the opening hole at the DLF Golf & Country Club, Gurugram (you can be quite certain he won’t tee off with an iron ...

Teaming up once again with collaborator Marvin Baroota, founder of SoLegit Customs, the shoe is a reimagined version of the Reebok Engine A that pays homage to team Rose Basketball Club.

LeBron James faced a career-defining decision between Nike, Adidas, or Reebok. Reebok nearly secured him with a $10 million check. His mother advised him to trust his gut. Despite considering ...