Simply having access to data isn’t enough. To truly make it work for your campaigns, you need to know how to use it properly.

Chinese search engine giant Baidu reported a 2% drop in quarterly revenue, dragged down by a slowdown in the advertising ...

Discover how AI is revolutionizing the advertising landscape with cutting-edge strategies and unprecedented efficiencies.

As the landscape rapidly shifts for both TV and advertising, Jack Newman, MD and Co-founder of Bullion Productions, explores ...

The shift away from third-party cookies has amplified the demand for innovative solutions that prioritize consumer privacy ...

Shares of AppLovin, Corp. (APP), which operates a marketing platform and makes mobile apps, are up 685% in a year.

Chrys Peterson received the silver medal award at the Toledo chapter's event Thursday night. American fans lightly boo 'O ...

Canada-based human smugglers are allegedly exploiting TikTok to advertise illegal entry into the US across the northern ...

However, since November 2023, when Apple stopped advertising on Musk's X, the platform formerly known as Twitter, a lot has ...

According to a report, YouTube wants to bring back the Premium Lite subscription soon. It promises ad-free video streaming – ...

While the little regulation on Steam still allows for a lot, the most common freemium models from mobile gaming still are not ...

The outgoing federal heritage minister says she wants to bar CBC/Radio-Canada from running ads during news programming and ...