A name can mean everything—or nothing. When Zomato decided to rename its corporate entity to Eternal Ltd last week, the ...

While these platforms earlier spent Rs 400-450 for acquiring a customer, that has now increased to upwards of Rs 800, an executive at a digital marketing firm said. In performance marketing, ...

From food delivery shake-ups to futuristic farming and regulatory crackdowns, the world of food is anything but boring.

As Zomato rebrands as Eternal to reflect its expansion beyond food delivery, Invezz examines how rebrands by giants like ...

Bengaluru: Growth investments being made into Swiggy’s quick commerce arm Instamart will mature over time as the firm works ...

The initiative highlights the unsung heroes of India’s product ecosystem and inspire future product management talent ...

The brand is spending 10–15% of its overall marketing budget on the Fatt Se Garam campaign, which aims to strengthen its ...

new shops and products, travel destinations, art and cultural events, celebrity style, and high-end real estate as well as access to print features and images from the AD archives.

Story continues below this ad “We’ve got complaints from many of our members that Zomato Everyday and Swiggy Daily are in the disguise of home chefs but they’re actually buying from commercial kitchen ...

Shares of Zomato have plunged over 30% since early December 2024, mainly due to a 57% year-on-year drop in consolidated net profit for the December quarter. Zomato attributed the weaker numbers to ...

Netflix has introduced a new type of extra member account: extra members with ads. The streamer announced the new offering in a shareholder letter on Tuesday before its fourth-quarter earnings call.