In the world of fragrance collectors, enthusiasts, reviewers, and redditors who inhabit r/Fragrance, “beast mode” refers to ...

Los Angeles-based recipe developer Kassie Mendieta says a recent cake — which went viral on TikTok — was inspired by the perfume Lira by Casamorati Toria Sheffield joined the PEOPLE editorial ...

Boots has reduced one of its popular perfumes ahead of Valentine's Day. Valentino Born in Roma Donna Eau de Parfum normally costs £69 but is currently on offer for just £58.65 for 30ml ...

The most valuable perfumes in the world smell like money to us, and we're counting them down like wads of cash.

Not to mention, perfume can be pricey, which makes it all the more discouraging when the scent doesn’t last on your skin. Luckily there’s a trick to help, and it involves one of our favorite ...

2025 is set to be a big year for the perfume industry. As the sector grows and customers find new ways to express themselves through scent, so do its trends, one of which is the resurgence and ...

2024 saw the emergence of new perfume brands like Noyz and Orebella, plus the rediscovery of old favorites with Tom Ford Santal Blush (thanks, Taylor Swift). Over 1.7 billion people tuned into # ...

A friend was put to sleep in the bathroom of a movie theater and everything was stolen from her and she doesn't remember anything, only that a woman gave her a perfume ... on an old urban legend." ...

According to the blog Sommelier Du Parfum, it might be a brief like: "We are looking for a perfume for a woman between 25 and 35 years old, modern, urban, etc." But it's at this point that a ...

One such secret addresses the age-old issue of making your perfume last. Applying a few spritzes of your signature scent can top off any outfit and provide an invisible shield of confidence as you ...