Samsung’s Galaxy S25 series ad has ignited debate over its marketing strategy, focusing heavily on Google’s Gemini AI rather than Samsung’s innovations. While some consumers express disappointment ...

Google's John Mueller shared his thoughts on SEO for AI Overviews and affirmed the importance of search marketing in 2025 ...

The MoU was signed by UN Tourism secretary-general Zurab Pololikashvili and CIFFT director Alexander V. Kammel, and aims to ...

Harness the power of short-form videos on TikTok, Instagram Reels, and YouTube Shorts. Learn how to leverage this trend for ...

The newly formed Universal Television Entertainment Group will be led by Frances Berwick, Pearlena Igbokwe, Liz Jenkins and ...

The Preeclampsia Foundation has found a formula for closing the maternal health equity gap: Mix one part equity-forward ...

Seattle-based marketing technology company Banzai International plans to acquire Act-On Software, a Portland, Ore.-based ...

Google's shift from Maximum CPV to Target CPV in Video View Campaigns allows for better control over cost targets of video campaigns.

Taboola isn't a household name, but whenever you see "content you may like" on the Internet, those suggestions often come ...

Explore how adopting multichannel and multiformat strategies, integrating Gen AI in content creation, and aligning content ...

How your brand represents itself to consumers is becoming more important for conversion rates and brand loyalty. According to ...

Having spent over a decade orchestrating experiential marketing campaigns, I’ve seen firsthand what works and what’s just ...