In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...

The US Olympic Committee had a deal with Reebok that stipulated that all medal winners would wear a Reebok warmup suit during ...

The U.S. flag draped over one shoulder to cover the Reebok logo during the Olympic gold medal ceremony in Barcelona '92 was ...

Nike has strengthened its ties with the NBA and WNBA as basketball's popularity rises. That could be good news for the sports ...

Anta still trails Nike in its home market, but global brands are increasingly losing their edge in China. Local brands have a ...

Garrett Wilson put Adidas in a peculiar position when he performed his best “Jumpman” impression, a one-handed end zone catch ...

Wilson showcased a rare display of athleticism when he went airborne while falling backward, plucking the ball out of the air ...

Adams shared his first reaction with reporters just moments after seeing the video of Wilson's one-handed catch.

Garrett Wilson made a dazzling acrobatic, one-handed 26-yard touchdown catch that gave the New York Jets the lead against ...

Little Caesars’ multiyear deal to be the NFL’s official pizza sponsor has proved to be effective for the Detroit-based chain, ...

LeBron James' shock salary revealed in new list of highest NBA earners and his biggest rival is in another league ...

Jordan's passion for luxury cars is well known. Back in his playing career, he'd often show up to Chicago Bulls home games in an array of expensive vehicles. And earlier this year, the 61-year-old NBA ...