Before the 2024 season, Major League Baseball turned to Fanatics to make 'new and improved' team jerseys. However, once the jerseys were released for the player ...

As devastating wildfires ravage the Los Angeles area, the sports world is hoping to provide whatever help it can for those ...

Los Angeles sports organizations are uniting to launch an “LA Strong” custom logo and apparel line that will raise money for ...

Logo Brands, Inc., a leader in licensed sports merchandise, is excited to announce a strategic partnership with HONAV USA, the exclusive provider of Olympic pins. This collaboration will bring a ...

Stop me if you've heard this before, but TGL started this week. SBJ's video team, with the footage and narration from my colleague Josh Carpenter, take you into SoFi Center for a behind-the-scenes ...

Get your Notre Dame Orange bowl champions gear to celebrate the Fighting Irish going to the National Championship ...

Get ready for every pass, catch and touchdown during the 2025 NFL playoffs with this official NFL merchandise from Fanatics.

After retiring from the NFL, Shawne Merriman launched his own MMA promotion, Lights Out Xtreme Fighting, has become a consistent feeder to the UFC and other established circuits while also innovating ...

At a CEO panel for top advertisers, four Fox Corp. execs laid out the company's strategy for generating fan interest for all ...

Chiefs fans also will be able to buy a jacket in the style of the Travis Kelce jacket that was worn by singer Taylor Swift.

Because around the same time, the spring 2025 fashion season was underway, and it was like you couldn’t throw a stone without ...

Kristin Juszczyk, wife of Cloverleaf grad Kyle Juszczyk, launched a sportswear brand after a viral moment when Taylor Swift ...