Black cherry trend was all the craze in 2024, and it seems we are not leaving the trend behind in 2025 either. The trend centres around deep plum and burgundy tones, almost vampy make-up and nail ...

ICYMI, in November 2024, Olivia Rodrigo announced she’s the newest face of Lancôme, and I’ve been patiently waiting for the ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

In this week's installment of her Prime Finds series, Shopping Writing Meghan has found five luxury perfumes currently ...

Attention all beauty lovers! You can now shop all of your Clinique favorites right on Amazon. This is huge, and makes buying ...

That was, however, before Zara perfume dupes entered the scene. As a beauty editor who is utterly obsessed with collecting fragrance - we're here to convince you that Zara has the best dupes available ...

If you buy something through my links, I may earn a commission. Attention all beauty lovers! You can now shop all of y ...

If your skin is ultra-sensitive, Vanicream is your best bet. “It has very simple, very minimal ingredients,” Dr. Spearman ...

Want to smell like a star? While plenty of Hollywood guys have featured in fragrance campaigns over the years — who could forget Adam Driver’s viral transformation into a centaur for Burberry?

The new year—2025—is here, and we wish you a happy and prosperous year! This year, with the power of technology, just don’t limit your New Year wishes to a text message or an image. Instead, spread ...

My normal vitamin C serum wasn’t cutting it for some stubborn dark spots on my chin, so I turned to Clinique’s new one, which is powered by a heavy-hitting combination of vitamin C ...