Years pass and the products our favorite food brands offer change, but lately we've been dreaming about this discontinued ...

Betty Crocker has been a baking aisle staple ... to innovate and offer specialty items such as mystery color mixes and Oreo Cake Mixes alongside its tried-and-true permanent product lineup.

Now, just in time for the busiest baking season of the year, the brand is launching two new cookie mixes to make your holiday ...

new product innovations (Betty Crocker cake mixes, Bisquick), a series of advertisements with Hollywood stars (Joan Crawford, Jean Harlow) and a push to standardize measurements and pan and pot ...

Instead, they are a classic green or pink, but you can personalise ... try Butterkist popcorn and Betty Crocker’s cake mix which only reveals its final colour when mixed together.

In a campaign reminiscent of the hoopla surrounding "Barbie," "Wicked" tie-ins include pink and green drinks at Starbucks, a fashion line at Target and a Betty Crocker cupcake mix. "This campaign ...

MINNEAPOLIS — This holiday season, you might pull out a Betty Crocker cookbook to find a tried and true recipe. It's one of the nation's most recognizable brands. But who is Betty Crocker?

LOUISVILLE, Ky. - Louisville offensive lineman Joe Crocker plans to enter his name into the transfer portal, he announced Saturday. It is unlikely that he will play in Louisville’s upcoming bowl.