Years pass and the products our favorite food brands offer change, but lately we've been dreaming about this discontinued ...

The baking aisle is filled with a variety of Betty Crocker cake mixes, catering to every preference from lava cakes and pound cakes to upside-down cakes and more classic-style bakes. However ...

People had feelings about it! Dozens of home bakers and even a product development scientist weighed in to not only ...

FROSTING MIX: Add a delicious, fat free, fluffy white frosting to your 2-layer cake. Top it off with fruit ... twist by trying tested and trusted Betty Crocker recipes HOMEMADE TASTE: The Red ...

To find the best grocery-store option, I made the Pillsbury's Moist Supreme, Duncan Hines' Perfectly Moist, and Betty Crocker's Super Moist versions of devil's food cake mix. For consistency ...

new product innovations (Betty Crocker cake mixes, Bisquick), a series of advertisements with Hollywood stars (Joan Crawford, Jean Harlow) and a push to standardize measurements and pan and pot ...

The cookbooks and test kitchen tours also sold like hot cakes. "I was lucky enough to interview quite a few women who worked for the Betty Crocker kitchens," said Susan Marks, who wrote "Finding ...

Betty Crocker has been a baking aisle staple for decades ... continues to innovate and offer specialty items such as mystery color mixes and Oreo Cake Mixes alongside its tried-and-true permanent ...