Apple executives on Thursday (Jan 30) forecast relatively strong sales growth, a sign the company will recover from a dip in ...

Apple forecasts strong sales growth despite a slight dip in iPhone revenues, attributed to a cautious AI rollout. CEO Tim Cook noted that AI features will reach more users in Europe, boosting shares.

Apple has to perform a careful balancing act with the upcoming iPhone SE, and one decision that lowers the SE’s ...

Tim Cook insists Apple Intelligence is convincing people to upgrade — even if the features are underwhelming so far.

While there is no fixed date for an iPhone SE release, several of Apple's second-tier products have launched in the late ...

Apple executives said they expect sales for the current quarter to rise in the low- to mid-single digit range. After accounting for a 2.5 percentage point impact from foreign exchange rates, that ...

Apple on Thursday disclosed its iPhone sales dipped slightly during the holiday-season quarter, signaling a sluggish start to ...

During today's earnings call covering the first fiscal quarter of 2025, Apple CEO Tim Cook was asked about whether he felt ...

Apple first released AirTags in 2021, and has yet to refresh the tracking device. That might change this year. According to ...