Rutgers men's basketball stars Ace Bailey and Dylan Harper on Thursday signed a name, image and likeness (NIL) endorsement ...
"When I think about the future of women's basketball, it's clear it's in good hands with hoopers like Kaleena," said WNBA ...
With Candace Parker at the helm, adidas demonstrates its commitment to elevating women's basketball from the ground up.
The latest chapter in the apparent beef between Boston Celtics star Jaylen Brown and Nike just dropped. After Giannis Antetokounmpo scored 59 points to ...
Smith was dominant as a freshman at Ontario Christian, as she was named the 2023-2024 Girls Basketball MaxPreps National ...
Last season, the San Antonio Spurs ditched the Fiesta-themed Nike City Edition jerseys for something a bit more vintage.
In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...
Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...
As Foot Locker cements its commitment to basketball, the retailer is highlighting key athletes connected to Puma, Adidas and ...
Adidas, once the leader in sportswear, missed a major opportunity by not signing Michael Jordan. Nike seized the chance, ...
Nike agreed to pay the $410,000 fine for Air Jordan 1's NBA uniform violation and cleverly took it as a bold marketing ...
Adidas partners with The Hidden Opponent to promote athlete mental health, launching a supportive apparel line and expanding ...