The Pop-Tarts Bowl on Sunday came out with its new trophy, which includes a working toaster. The toaster was made courtesy of ...

In an era of college football where bowl sponsors are constantly looking to up the antics, a functional toaster trophy is a ...

Tarts Bowl continues to find new ways to bring excitement to college football's bowl season. The bowl's latest innovation? A ...

The Pop-Tarts Bowl social team created an Oppenheimer parody of the new trophy, which doubles as a functional toaster. Even ...

Players aren't only playing for a trophy but the chance to feast on an edible mascot. The winner between Iowa State and Miami ...

The Iowa State Cyclones and Miami Hurricanes will vie for the right to hoist the toaster trophy later this month.

The Pop-Tarts Bowl has added a new exciting feature to its trophy: a working toaster. The announcement was made through a ...

According to a press release, Pop-Tarts & GE have accepted this year’s challenge and delivered an epic solution. Pop-Tarts ...

According to the Pop-Tart Bowl website, the game continued to be successful after moving to Orlando in 2001, with several ...

Last year, the Pop-Tars Bowl "cooked" its own mascot and fed it to the winning team, which probably felt like a fever dream ...

When it comes to marketing, nobody does it better during the college football bowl season than the Pop-Tarts Bowl. After ...

It seems Pop-Tarts is branching out. With outside help, the company has come up with a fancy trophy that just might be able ...