One of Nielsen’s newest audience-measurement products has won accreditation from the Media Rating Council, setting up a new ...

The Media Rating Council approves the company's use of traditional panel sampling alongside input from millions more homes.

Nielsen gets MRC accreditation for big data, which could open the door for wider use of Nielsen’s Big Data + Panel in the ...

Streaming as a viewing category leveled up again in December, according to Nielsen’s monthly Gauge report, rising 9% over the ...

Nielsen earns MRC accreditation for its Big Data + Panel measurement solution, which includes its legacy panels and bigger ...

The Media Rating Council (MRC) has completed its accreditation process covering Nielsen's innovative Big Data + Panel National TV measurement, after recently accrediting Nielsen's integration of first ...

NEW YORK —The Media Rating Council (MRC) has completed its accreditation process covering Nielsen’s Big Data + Panel National ...

The firm's new method for analyzing TV ratings includes data from cable, satellite set-top boxes and smart TVs across 45 million households ...

Nielsen has received accreditation for its Big Data + Panel national TV measurement from the Media Rating Council (MRC), ...

President Trump’s inauguration on Monday earned the smallest audience of any since 2013, according to Nielsen Media Research ...

A peak of 34.4 million people tuned in live to watch the president’s lunchtime swearing-in on the major TV networks, ...

The Nielsen Company says an estimated 24.6 million people watched coverage of President Donald Trump's second inauguration.