Simply having access to data isn’t enough. To truly make it work for your campaigns, you need to know how to use it properly.

Chinese search engine giant Baidu reported a 2% drop in quarterly revenue, dragged down by a slowdown in the advertising ...

In the realm of advertising and entertainment, where stories are told and images are crafted to resonate deeply with ...

However, since November 2023, when Apple stopped advertising on Musk's X, the platform formerly known as Twitter, a lot has ...

Apple was among several major advertisers, including Amazon, Disney, Comcast, Warner Bros. Discovery, and IBM, to pull out of ...

Sarah Ferguson presents Australia's premier daily current affairs program, delivering agenda-setting public affairs ...

Partner and co-founder of Sunny Advertising, Matt Travers, has unveiled his latest business venture, entering the AI space ...

Apple already earns a lot from search ads in the App Store. This could also be coming soon to the previously ad-free Apple ...

While the little regulation on Steam still allows for a lot, the most common freemium models from mobile gaming still are not ...

Dubai Lynx, MENA’s leading platform for creative excellence and effectiveness, has named Chafic Haddad, Chief Creative ...

Amazon's online advertising business logged $17.29 billion in the fourth quarter. The online retail giant revealed its latest ...

The year is 1984. It’s Super Bowl Sunday and you turn on the TV to see a procession of stern men marching through a tunnel.