Simply having access to data isn’t enough. To truly make it work for your campaigns, you need to know how to use it properly.

Chinese search engine giant Baidu reported a 2% drop in quarterly revenue, dragged down by a slowdown in the advertising ...

Steve Swartz says that Hearst had $13 billion in revenue in 2024 thanks to political advertising, but adds that a tough ad market and cord-cutting is "significantly impacting" A+E Networks. Hearst is ...

Data clean rooms provide an opportunity for marketers to start connecting the dots between ad exposure data and final ...

We are forced to ask ourselves if The Washington Post – a pillar of investigative journalism during Watergate – is unwilling ...

In a new paper, digital activist Audrey Tang and others emphasize the need for context and community over clicks.

Universal Destinations' exec Alice Norsworthy breaks down the emotion, guest previews and multiple platforms (like the Super ...

The new Department of Homeland Security advertising campaign featuring DHS Secretary Kristi Noem is budgeted for up to $200 ...

Senate Republicans pushed ahead late Tuesday on a scaled-back budget bill, a $340 billion package to give the Trump ...

AppLovin Corporation sees solid revenue growth and a $2.1B share buyback, but high valuations and RSI above 80 signal caution ...

In a recent report, Gurman details how Apple is looking to expand advertising across its services, with sources pointing to ...

Shortly after the United States’ opening meeting with Russian officials on Tuesday, President Volodymyr Zelenskyy of Ukraine ...