The message included a rough outline of a revitalization plan for the coffee chain and repeatedly referred to Starbucks' store employees, whom the company calls "partners." "Our green-apron ...

Starbucks baristas might be manually writing on the cups again. The practice of writing a customer’s name or drink modifications on their ...

First, Starbucks is a beloved brand with wonderful people. We are woven into the fabric of people’s lives and the communities we serve. Second, there’s a shared sense that we have drifted from ...

Just like Mariah Carey, Starbucks is welcoming the holiday season a wee bit early. Starting Nov. 7, along with its holiday menu, the coffee chain’s highly-anticipated holiday cup designs will be ...

Starbucks sprung a surprise on investors on Tuesday and posted its earnings early — and the figures show that new CEO Brian Niccol has an uphill battle ahead. The company said comparable sales ...

The "lyrical landscape" cup has alternating bands of lines that resemble gift wrapping, and the "Siren chorus" is loosely based off the silhouette of Starbucks' Siren logo. The "warm wishes ...

The 12 oz. tumbler costs $22.95. Pink Siren Scales Tumbler Inspired by the scales of the siren from the Starbucks logo, this 16 oz. tumbler will add a pop of pink to any holiday drink. Costs $24.95.

Starbucks suspended its forecast through the next fiscal year as new CEO Brian Niccol looks to turn around the coffee giant struggling with falling demand for its pricey drinks. The coffee chain ...

Starbucks CEO Brian Niccol said the company is planning to simplify its menu and fix its pricing strategy as it attempts to win back customers and reverse its sagging sales. Niccol, who left ...

Starbucks’ new CEO Brian Niccol has a Herculean task in front of him to change the dire state of affairs that the world’s largest coffee chain is currently brewing in. Surprising Wall Street ...

Starbucks has a “Wicked” good deal for customers. The coffee chain announced that, beginning Oct. 22, people in the United States, Canada and other select international locations can purchase ...

Starbucks wanted to be a classy Italian espresso house, but it became a modern milkshake shop for teens to loiter and flirt. Are its sugar and caffeine-packed drinks bad for otherwise upstanding ...