Houston has long had a rich history in the realm of professional sports, but how did all these teams — from the Astros to the ...

Logo Brands, Inc., a leader in licensed sports merchandise, is excited to announce a strategic partnership with HONAV USA, the exclusive provider of Olympic pins. This collaboration will bring a ...

New franchises agonize over finding an inoffensive, untrademarked and easily chantable name that won’t be mocked; ‘there’s ...

With a little help from luxury fabrics and retro team graphics, brands big and small are making better merch—with the ...

The partnership with Popyrin, a 23-year-old Australian who is currently 23rd in the ATP ranking, marks the first brand ...

A car’s logo is mainly used because of its symbolic meaning. A horse logo is usually associated with speed, freedom and power ...

The five major North American pro leagues generated a combined $7.66 billion in sponsorship revenue last season, but red-hot demand suggests there’s more room to run.

Featuring $9,090 USD cowskin varsity jackets, $2,190 USD jacquard sport knit jerseys, $2,650 USD techno poplin tracksuits and ...

Tiger Woods' Sun Day Red brand has been caught up in another legal dispute, as a sports giant challenged its logo.

No matter how Utah Hockey Club is playing, one consistent question remains from its fans: When will a team name be announced ...

MSI is showcasing its entire GeForce RTX 50 Series line-up at CES 2025, here's a look at the GeForce RTX 5070 and RTX 5070 Ti ...

TORONTO — Toronto Tempo president Teresa Resch believes the WNBA expansion team has found a kindred spirit in Sephora Canada ...