By Emmanuella YAMOAHYears ago, a well-written press release and a few strategic media placements could sustain a brand’s reputation for months.Today, that approach is no longer sufficient. PR ...
Recognizing that humans are naturally drawn to stories, I believe CEOs can and should leverage the power of storytelling.
Although the normalization of relations with Israel is a clear priority for the Trump administration, the calculus for Riyadh ...
Awami League government could not get to realise the fair share of Teesta water from India so that the riverbanks in the northern region are going to become a desert, he says ...
While there may be uncertainties surrounding federal funding and regulations for supporting the transition to zero-emission ...
As we start a new year halfway through the 2020s, it merits looking back and seeing what lessons we can draw from the first ...
Leading firms like OpenAI, Microsoft and NVIDIA now employ predictive analytics, influencer partnerships and transparency ...
Lagos A Public Relations Measurement and Evaluation expert, Philip Odiakose has advised Public Relations practitioners on the need to make Return on Objective (ROO) their priority, instead of the much ...
Also, a trend to keep an eye on is long-form video content. Platforms like YouTube and LinkedIn are proving that audiences ...
President Trump signed another executive order increasing U.S. tariffs before hosting India's prime minister at the White ...
HAWAII STATE TEACHERS ASSOCIATION Hawaii State Teachers Association’s Executive Director Ann Mahi, left, President Osa Tui Jr ...
The retail technology landscape is more competitive than ever. Startups and established companies are innovating rapidly, ...