Timed to marathon season, “Winning isn’t Comfortable” extends a hard-edged approach, showing runners battered by the elements.

But Nike shares are running higher today. After jumping nearly 9% Friday morning, as of 10:35 a.m. ET, the stock was still ...

Nike, struggling from rising competition and its own strategy mistakes, is making a major shakeup. The athletic giant ...

Some posters claimed that discrimination does not exist in Japan and described the ad as an attack on the country. Others have called for a boycott of Nike products. A few critics pointed out that ...

The best Nike running shoes have been used by elites to produce remarkable feats in recent years. For instance, in 2023, Kelvin Kiptum shattered the marathon world record with a stunning time of 2 ...

Sept 20 (Reuters) - Nike's new CEO is expected to double down on the company's efforts to repair relations with retailers to ...

Nike spent nearly $104 million on pay and benefits for John Donahoe during his near five-year tenure atop the sneaker-maker, ...

Check out the new FSU Seminoles Nike Air Zoom Pegasus 41 running shoe, part of the Nike’s 2024 NCAA Collection ahead of ...

Jim Riswold, an advertising rule-breaker who made Nike part of the cultural zeitgeist and helped ... then hammering home runs for the Kansas City Royals and churning yards as running back for the Los ...

Next up is Elliott Hill, a Texas native with a charming George Clooney mug, a lingering Southern drawl, and decades of ...

Nike NKE.N said on Thursday that former senior executive Elliott Hill will rejoin the company to succeed John Donahoe as ...

Out-of-home ads, which Nike is also promoting on its social channels, carry over the edgy attitude. “If you don’t hate running a little, you don’t love running enough,” reads one.