Nike has strengthened its ties with the NBA and WNBA as basketball's popularity rises. That could be good news for the sports ...

Dylan Harper, a New Jersey native, has been sensational in his debut season for the Rutgers Scarlet Knights. He scored ...

The simmering feud between Jaylen Brown and Nike appears to have flared up again thanks to a post from the apparel and ...

Rutgers men's basketball stars Ace Bailey and Dylan Harper on Thursday signed a name, image and likeness (NIL) endorsement ...

Nike will also make on-court and fan apparel for the leagues. “We had common alignment from the very beginning, a common and shared goal to continue growing basketball on a global basis ...

Giannis Antetokounmpo's 59-point game on Wednesday led to Nike taking a not-so-subtle shot at the Celtics' Jaylen Brown.

This fall, basketball admirers and sneakerheads have something thrilling to look forward to with the launch of the Nike G.T. Cut 3 "Jordan Poole" PE (Player Exclusive).

Recently, the brand has taken it a step up by combining basketball and football in ... Its versatile design speaks to Nike’s interpretation of current style trends and the demand for wearable fan gear ...

Houston Rockets rookie Reed Sheppard — selected third overall in the 2024 NBA (National Basketball Association) Draft — recently signed a multi-year apparel and footwear deal with the popular ...

Nike Celebrates Indigenous Culture and Centers Native Youth in New N7 Collection | Nike has unveiled its latest N7 Collection ...

Cooper Flagg entered the college circuit as the best player in the nation, after rejecting offers from programs like Kansas, Michigan, UCLA, UConn and more.

The collection includes men’s and women’s apparel pieces are rooted in Native history and exclusive colorways of the Nike Dunk lifestyle sneaker and KD17 basketball shoe.