Toothpaste cleans our teeth, prevents plaque, and keeps our gums healthy. That's a good thing, right? Well, yes, but ...

Tom's of Maine is marketed by its parent company, Colgate, as a natural, healthy brand of toothpaste. But is this "natural" ...

Select independently determines what we cover and recommend. When you buy through our links, we may earn a commission. Learn more. Using toothpaste made with fluoride is the key to cavity-free ...

Consumer packaged goods companies are frequently accused of not moving fast enough to take advantage of mobile marketing. The toothpaste category is a prime example, although this is starting to ...

Boka’s flagship toothpaste line is celebrated for its use of nano-hydroxyapatite or n-Ha—a breakthrough ingredient developed by NASA. With its ability to remineralize enamel, mimic natural ...

Consumer preference for natural and plant-based personal care products is rising, impacting toothpastes, soaps, and haircare. Over 70% of new toothpaste launches are now natural, reflecting a ...

The new sugar-free toothpastes are available in fluoride and fluoride-free and they are burst with refreshing flavours ...