Good manners clearly go a long way for LeBron James. The Lakers superstar was spotted stopping in his tracks on Monday night and throwing his John Hancock on a young fan’s sneaker after the boy ...

In January, Los Angeles Lakers guard Bronny James debuted his signature Nike logo during a homecoming game against the Cleveland Cavaliers. Not only has Nike filed a trademark application for the logo ...

Los Angeles Lakers forward LeBron James wore the Nike LeBron 23 "15,828+" colorway when setting the record for the most made field goals in NBA history.

The Nike LeBron Witness 9 "Bronny James" colorway dropped on Monday, March 2. Online shoppers can buy the performance basketball shoes for $115 in adult sizes at Nike.com. LeBron James remains the ...

Magic Johnson reacts to LeBron and Carmelo’s financial power.

Nike’s new “I’m A Nike Guy” T-shirt revisits the moment 18-year-old LeBron James turned down adidas and Reebok and chose the ...

FOOT Locker put the spotlight on the Nike LeBron XXIII with the staging of “Foot Locker and Nike Presents: King of the ...

Houston Rockets superstar forward Kevin Durant released his new sneakers in Monday night's loss to the Los Angeles Lakers.

Despite limited playing time in the first two seasons of his NBA career, that hasn’t stopped Bronny James of the Los Angeles Lakers from getting his own Nike logo. Now, the shoe and apparel company is ...

Andre Drummond recently announced his new venture with Stria Sport, where he'll have his own signature sneaker.

If two brands of such stature were to ever collaborate, it would be a pretty big deal – and that’s exactly what they’ve done. The Beats Powerbeats Pro 2 – Nike Special Edition has arrived, celebrating ...

CMO Chris Thorne sees Beats’s potential as a performance brand. Its newest pair of earbuds, made with Nike, tap into that opportunity.