Cheetos’ ‘Other Hand’ font was created by designers using their nondominant (Cheetos-free) hand
Rich Silverstein of Goodby Silverstein & Partners led the design, based on the insight that 99% of people eat Cheetos with their dominant hand ...
Your Cheetos Habit Just Inspired a New Font You Can Use Anywhere
Cheetos just introduced a brand-new font — yes, a font — inspired by the nuclear orange fingertips its snacks create. And yes, it's free for everyone to download. Here's how.