It’s a cliché to say that clients aren’t price sensitive, they’re value sensitive. Whether you agree with that or not, it can ...

Explore how real-world brands are using AI to understand their audiences, anticipate churn and personalize at scale.

Success relies not only on the quality of a product but also on the seamlessness of the customer journey. Embracing the concept of the “180-degree flip”—viewing your business through the ...

Data alone isn’t enough — what retailers truly need is a way to make sense of this information, align teams around it and ...

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