Nexxen International Ltd. (NASDAQ:NEXN; LSE:NEXN), a digital advertising technology company valued at $640 million, has been making significant strides in the Connected TV (CTV) and data-driven ...
The "adult table" of television advertising is democratizing before our eyes, opened up to advertisers and agencies (and resellers) of all sizes.
USIM, a provider of media solutions, has a new partnership with IRIS.TV, a content data marketplace for streaming media, to leverage its content identifier, the IRIS_ID, to enhance the creative … The ...
Premion, a CTV/OTT advertising solution for regional and local advertisers, today announced a partnership with GDB Brazil, a global AdTech leader offering secure, transparent digital media solutions, ...
The rise of CTV advertising is closely tied to changes in consumer viewing habits as audiences increasingly prefer digital ...
While the battle for OS dominance on CTV continues, advertisers should focus on crafting data-driven campaigns, forging the ...
A Detroit man was sentenced to 23 years in prison over fentanyl-related deaths, the U.S. Attorney's Office reports.
THE latest report from global analyst and advisory firm Omdia has set the internet ablaze with its 2025 Trends to Watch ...
New research from Samsung is being hailed as a landmark for media planning. Change The Way You CTV, written in partnership with LongTerm CoLab and ISBA, “is the first [study] of its kind for the TV ...
Innovative ad formats have grown significantly, accounting for 25% of all CTV ads. Half of the respondents reported investing ...
Advertising leaders from Gray Media, Hearst Television and Media Inno will discuss how media sales leaders are addressing ...