In a social media post, a Topmate employee stated that it’s all over for the likes of Blinkit, Zepto, and Instamart, which ...

A name can mean everything—or nothing. When Zomato decided to rename its corporate entity to Eternal Ltd last week, the ...

While these platforms earlier spent Rs 400-450 for acquiring a customer, that has now increased to upwards of Rs 800, an executive at a digital marketing firm said. In performance marketing, ...

Actor Ranveer Singh promotes the brand to create a mass appeal for its protein-rich wafers and the upcoming basket of snacks ...

Here's a list of some famous brands that successfully rebranded themselves, like Indian billionaire, Deepinder Goyal's ...

Deepinder Goyal is leading all the headlines after rebranding Zomato to Eternal. Here's an interesting anecdote from when he ...

India's digital ad market is set to soar from ₹6,000 crore in 2016 to ₹69,856 crore by 2026, overtaking traditional media like TV and print.

Flipkart is doubling down on its quick commerce play ahead of its flagship Big Billion Days event. This and more in todays ETtech Morning Dispatch.

Despite the name change, the Zomato app will continue to operate under its existing name. However, the company’s stock ticker ...

The board of directors at Indian online food delivery company Zomato has approved renaming the company as Eternal. The move ...

The change of name is subject to the approval of shareholders, the corporate affairs ministry, and other statutory ...