In the first year that retailer Soccer.com has had all 14 NWSL jerseys available, they’ve seen plenty of demand amid an ...

NEW YORK -- ON THE 28TH FLOOR of a five-star hotel in midtown Manhattan, Rob Dillingham sat at a table near a window that ...

Welcome to Sportico's transactions wire, a weekly rundown of personnel, partnerships, products and purchases across the ...

The new design for the national team jerseys has been unveiled ahead of the upcoming African Cup of Nations (CAN 2025) to be ...

Organizer North Carolina Fusion says the tournament brings 25,000 total visitors to the Triad and gives a big boost to local businesses.

GREENSBORO, N.C. — Over 500 youth soccer teams will descend on the Triad this weekend for the latest rendition of the Adidas ...

This marks the second year of the partnership between Lillard, Adidas, and Kohl’s to support BGCGM youth. Last year, Lillard surprised 25 BGCGM members with a media day and a special shopping ...

Long tongue or regular? Gum sole or … never mind, that’s all you’re getting. But the meteoric rise of Adidas’s iconic soccer shoe, driven by countless celebrity spottings, has spurred an equally ...

Adidas AG reached an out-of-court settlement with rapper Ye that concludes all claims connected to the sportswear maker’s decision to end their partnership two years ago. “Both parties said we ...

The Bad Bunny & Messi Collection includes the Adidas Gazelle ... spoke about how soccer's GOAT inspires his work. "I have always been a fan of Messi, so collaborating with him is a dream come ...