Adidas’ e-commerce gives the company greater control over its brand and pricing. The firm has increased its digital capabilities and cut wholesale accounts. Its e-commerce sales were about EUR 4 ...

We view Puma as a leader in global sportswear but do not believe it has achieved a competitive advantage. Since 2014, Puma’s annual sales have risen to nearly EUR 9 billion from EUR 3 billion as the ...

Stay ahead of the trends and make the most of the season with thoughtfully chosen products that bring comfort, style, and ...

This colorway is next level. The post Rihanna’s Fenty x Puma Avanti LS Sneaker Is About To Be Everywhere This Spring first ...

Black jeans don’t get quite as much credit as they deserve. This timeless denim can be dressed down for a laid-back daytime ...

Adidas CEO Bjoern Gulden plans to cut up to 500 jobs at the German sport retailer's headquarters in Herzogenaurach, a source ...

Its key brands are Adidas and Reebok, and it produces apparel for competitive athletics, casual activewear, and casual fashion. Adidas’ fashion brands include Yeezy and Y-3. Adidas sells its ...

Its key brands are Adidas and Reebok, and it produces apparel for competitive athletics, casual activewear, and casual fashion. Adidas’ fashion brands include Yeezy and Y-3. Adidas sells its ...

Adidas focused in the past year on fueling a trend for its retro multicolored, three-striped shoes like the Samba and Gazelle to reboot its brand and boost sales. REUTERS Adidas reported sales of ...

Adidas plans to cut as many as 500 jobs in a bid to simplify its business, a person familiar with the matter confirmed to CNBC on Thursday. The layoffs will affect employees at Adidas ...

Adidas will cut as many as 500 jobs as it looks to simplify its business. "We... found that, in an ever-changing world, we are too complex because of our current operating model," a spokesperson ...