Clothing brand Aertex has appointed Cube3 to develop its online marketing strategy. Aertex, established more than 100 years ago, wants to grow market share in line with the way rival clothing brands ...

The relaunch was prompted by unexpected online demand from consumers who, according to the brand, helped clear Aertex’s leftover underwear stock which it sold via its website. The brand is now ...

The 24-piece range, Aertex by John Simons, will retail at between £60 and £70 for a shirt to £140 for outerwear. Shirts will be 1960s-inspired in plaids and with prints, while high-waisted peg-leg ...