Paramount Global and VideoAmp have extended their ratings measurement partnership as the media giant’s contract dispute with Nielsen drags on. Under the renewal agreement, VideoAmp will continue to ...

Media measurement company VideoAmp has brought in former FOX Sports VP Dan Donnelly as Head of Sports Strategy, with the aim ...

Despite challenges, Paramount's content operations, particularly in sports and streaming, remain competitive. Learn more ...

VideoAmp, a media measurement company, has appointed Dan Donnelly as head of sports strategy to accelerate growth for its sports practice and enhance the company’s measurement efforts. Donnelly brings ...

Former Fox Sports executive Dan Donnelly has joined audience measurement firm VideoAmp as head of sports strategy, tasked ...

Nielsen told ad buyers that it plans to drop panel-only ratings later this year, a decision that publishers and buyers have ...

Advertising-focused media measurement company VideoAmp has appointed the former Senior Vice President of Ad Sales Strategy for FOX Sports to serve as its new Head of Sports Strategy — a position that ...

UPDATE: Though Paramount initially reported that 10.1 million average viewers tuned into the Golden Globes using data from VideoAmp — which would have marked a 7% increase from last year’s 9.4 million ...

Nielsen earns MRC accreditation for its Big Data + Panel measurement solution, which includes its legacy panels and bigger ...

NEW YORK, January 07, 2025--(BUSINESS WIRE)--VideoAmp, a media measurement company transforming advertising, today announced an extension of their long-term partnership with Paramount Global that ...

PREVIOUSLY, January 6: Against tough Sunday Night Football competition, the 82nd Annual Golden Globe Awards averaged 10.1 million viewers, according to VideoAmp overnight data released by the show ...

The announcement comes as Paramount's standoff with Nielsen enters its fourth month — the Paramount-Nielsen contract expired without a new deal on Oct. 1. VideoAMP covers 98% of the TV publisher ...