Here's what to know on the edible Pop-Tarts Bowl mascot teams and flavors ahead of the 2025 Pop-Tarts Bowl between BYU and ...

Here's a look at Team Sprinkles and Team Swirls making their way onto the field to help kick off today's 2025 Pop-Tarts Bowl.

In 2025, the Pop-Tarts edible mascot comes in teams of three and a fan vote will determine which team gets devoured at the ...

Set to the Chicago Bulls ' iconic theme song "Sirius," the mascots unboxed themselves on the field and got fans pumped up ...

College football's most whimsical bowl game is back, and this year's installment is promising to be wonderfully bizarre.

Mascots aren’t just tacky costumes anymore, they’re the next frontier in the world of sport branding, writes Mike Perry. Surveying today’s sports brand landscape, one striking fact stands out. Teams ...

Lexington Middle School’s mascot Lex the Gator joined other Coastal Bend students in performing during halftime at the ...

The winter months and post-holiday slump are notorious for their ability to turn even the most prepared person into a ...

Diogo Jota's sons will accompany the matchday mascots as the Portuguese's two former sides - Liverpool and Wolves - meet for ...

Flour Bluff student Isabelle Williams represents the Coastal Bend as Buzzette at the Cheez-It Citrus Bowl, backed by family, ...

Massachusetts legislators are debating a pair of bills that would effectively ban Native American mascots and symbolism in public high schools. State Senator Joanne Comerford and state Representative ...