To explore into this continuing evolution, I spoke to experts in design, branding and marketing across the creative ...

Google and YouTube are making some major design changes for both its mobile and desktop apps. However, the biggest change of all is an all new logo for the online video service. As you can see above, ...

The Starbucks logo is so iconic that it’s hard to imagine an image that could represent the brand as effectively as the mermaid. But graphic designer and YouTuber Kelly Lauren has boldly attempted to ...

For the last 12 years, YouTube’s logo has been a pair of anachronisms wrapped inside each other. “We have the word tube in a tube,” says Christopher Bettig, the head of YouTube’s art department. “This ...

It's hard to believe that we’re already more than halfway through 2023. As we try to wrap our brains around that fact, it’s important not to forget to look to the future. Specifically, the future of ...

You’ve got your concept, your new website design has been finalised, and the content you have been working hard to create is ready to be presented across your social media. But at the forefront of it ...

Whether you’re launching a new company or looking to refresh an existing one, your logo serves as the foundation of your brand identity. It’s often the first thing people see and the image that sticks ...

Opinions expressed by Entrepreneur contributors are their own. It is a common misconception that a company’s logo is the same as its brand. Unfortunately, branding and marketing are not that simple.

The Standard's journalism is supported by our readers. When you purchase through links on our site, we may earn an affiliate commission. You’ve got your concept, your new website design has been ...