Today, the Swatch Group includes luxury brands like Omega, Longines and Blancpain, plus Breguet, Hamilton, Rado, Tissot and others. Swatch itself still produces highly affordable plastic watches with ...

The so-called Moonwatch that blasted into space on the wrists of Niel Armstrong and Buzz Aldrin. The watch whose chronograph helped the crew of the stricken Apollo 13 return to Earth. Swatch ...

Watch group Swatch saw its sales decline by more than 12% and its profits by 75% in 2024.

Swatch just released the eighth installment in the bioceramic Blancpain Scuba Fifty Fathoms line, and it is by far the ...

Still, I can imagine more than a few fun alternative watch and strap combinations ... the MoonSwatch features a fun easter egg for space nerds (like me). The pocked texture is nod to the lunar surface ...

Keen watchers of the global export figures for the Swiss watch industry might conclude that 2024 was a little more ...

That initial wave may have died down, but there's still a lot of interest in the MoonSwatch and the Swatch x Blancpain Fifty Fathoms which came after. Now, a new variant of the latter has been ...

With 8,419 Swatch watches featured in its beautifully curated pages, the Swatch Encyclopedia represents what the brand stands ...

Ask a watch guru about their favorite watch collabs, and the Swatch x Omega MoonSwatch phenomenon ... with a nifty textured surface resembling a space suit, which makes sense when you factor ...

The MoonSwatch strap design is a clear riff on what’s now often known as a “NASA strap” in watch ... a space suit was necessary. Given this historical context, I can’t fault Swatch for ...