"For many customers, the return of Starbucks holiday cups signals the start of the season," the release states. They "capture ...

An icon in the shape of a lightning bolt. Impact Link Some of Starbucks' baristas' biggest problems could be addressed as part of its new CEO Brian Niccol's corporate turnaround plan for the chain.

Starbucks is making a big change: It’s done offering discounts. Like other restaurant chains, Starbucks had leaned heavily on big discounts over the past year in an attempt to lure customers ...

Just like Mariah Carey, Starbucks is welcoming the holiday season a wee bit early. Starting Nov. 7, along with its holiday menu, the coffee chain’s highly-anticipated holiday cup designs will be ...

An icon in the shape of a lightning bolt. Impact Link Some Starbucks customers couldn't place orders through its mobile app on Thursday, the first day of the coffee chain's holiday menu.

Check out other new changes. Starbucks recently announced some changes to the business, switching up its strategy in some core areas, including perks and discounts. After two consecutive quarters ...

The 12 oz. tumbler costs $22.95. Pink Siren Scales Tumbler Inspired by the scales of the siren from the Starbucks logo, this 16 oz. tumbler will add a pop of pink to any holiday drink. Costs $24.95.

Starbucks CEO Brian Niccol said the company is planning to simplify its menu and fix its pricing strategy as it attempts to win back customers and reverse its sagging sales. Niccol, who left ...

Starbucks’ new CEO Brian Niccol has a Herculean task in front of him to change the dire state of affairs that the world’s largest coffee chain is currently brewing in. Surprising Wall Street ...

Starbucks wanted to be a classy Italian espresso house, but it became a modern milkshake shop for teens to loiter and flirt. Are its sugar and caffeine-packed drinks bad for otherwise upstanding ...

Starbucks has a “Wicked” good deal for customers. The coffee chain announced that, beginning Oct. 22, people in the United States, Canada and other select international locations can purchase ...

Starbucks suspended its forecast through the next fiscal year as new CEO Brian Niccol looks to turn around the coffee giant struggling with falling demand for its pricey drinks. The coffee chain ...