A moving two-minute Starbucks commercial showcasing a transgender woman's path to family reconciliation serves as the campaign's focal point, emphasizing inclusion and acceptance. After its ...

CEO Brian Niccol detailed how marketing investments can lead to future growth as the chain’s latest earning results have ...

The coffee chain will use a mobile order-pacing algorithm and high-tech menus, CEO Brian Niccol said, while store aesthetics are also under review.

Following the initial outrage, Starbucks is running this holiday commercial filled with Christmas references, including decorations, songs, and a baby bib that reads, "My First Christmas." ...

A Metairie-based commercial real estate company has acquired a property in a steadily growing area of Baton Rouge for a proposed Starbucks. Dorsey Development purchased a 1-acre tract on West Lee ...

Starbucks' open door policy is getting thrown out the window among changes for the company. The coffee chain announced on Monday it would reverse its seven-year-long open door policy in company ...