Starbucks' Niccol aims to tame the chain's mobile order floods
Starbucks' new CEO, Brian Niccol, has a vision to make Starbucks into a classic coffeehouse, but he has to contend with an ...
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Starbucks rolls out changes to enhance customer experience
Starbucks is rolling out a series of initiatives to revitalise its coffeehouse culture, with a strong emphasis on ...
QSR magazine10d
Starbucks to Lay Off Some Corporate Employees
Starbucks’ ongoing comeback plan will now include layoffs. CEO Brian Niccol said in a letter Friday that the brand will have ...
Retail Dive13y
Starbucks aims to increase coffee sales via QR code campaign
The company partnered with Scanbuy for the mobile initiative. With this new campaign Starbucks is proving that it is a company to watch in the mobile space. “Starbucks is using traditional media ...
GlobalData on MSN13d
Starbucks updates store policy, mandating purchases for facility use
The change revokes the open-door policy established in 2018, which allowed non-paying guests to use the space and restrooms.