Macy’s Backstage is one of #FashionTok’s go-to places for finding deals on the latest trends and gifts for everyone on your ...

Macy’s Backstage is located both inside select Macy’s stores, as well as stand-alone locations in certain cities. Head to ...

you may have noticed a separate store within a store called Macy’s Backstage. Since 2015, Macy’s has been expanding its Backstage stores to over 300 locations and nine free-standing stores aro ...

Macy’s new Backstage concept pairs two of the hottest trends in retail – off-price stores that sell high-profile brands at a discount and mobile marketing – a strategy that could help it ...

“The mobile checkout available by our dressing rooms are to service the customer quickly who is looking to make a fast transaction,” said Elina Kazan, spokeswoman at Macy’s Backstage.

While the retailer seeks to close 125 of its underperforming stores over the next three years, it also plans to roll out 50 Backstage stores within existing Macy's locations and open seven ...

Mr. Gennette has launched off-the-mall concepts like “Backstage” and the confusingly named “Market by Macy’s,” along with rolling out Toys R Us shops, acquiring Story (which seemed ...

Most are its typical mall locations, but that total also includes some of its smaller shops and freestanding locations of Macy's off-price banner, Backstage. Bloomingdale's, which has outperformed ...

On February 4, Macy's announced a three-year revitalization plan in hopes of turning the tide against slumping sales. One part of the plan called for rolling out 50 locations of Backstage ...