The Netherlands tourist board have put a plan together which they hope will encourage fewer tourists, not more. Worried about a projected 50% in tourism from 18 million in 2017 to 29 million in 2030 ...

The Netherlands is set to drop its long-used alternative moniker of “Holland” as it seeks to re-brand itself in the New Year. Starting January, the Dutch government will officially drop the nickname ...

Forget the flashy headlines; destinations need time to respond effectively to overtourism with the cultural fabric of popular locations at stake. The intelligent move is to thoughtfully adjust ...