Find new ideas and classic advice on strategy, innovation and leadership, for global leaders from the world's best business and management experts.

To successfully integrate generative AI (gen AI) in marketing, companies need to balance automation, customization, and human oversight. As such, they should follow a few steps. First, determine ...

Lakhani Kevin Evers Adam D. Galinsky A roundup of Harvard Business Review’s most popular ideas and advice. Resources, practical advice, and personal stories to lift you up and move you forward.

The director of marketing in a large company is confronted by some of the most difficult problems in the history of U.S. industry. To assist him, the information revolution of the past decade puts ...

One of the most widely discussed developments of the past decade has been the emergence of multinational companies as important competitors in an ever-growing number of industries. As the trade ...

Taylor Swift could teach business leaders in every sector a thing or two. At least that's what the editor of the Harvard ...

Fisher Amy C. Edmondson and Michaela J. Kerrissey A roundup of Harvard Business Review’s most popular ideas and advice. Resources, practical advice, and personal stories to lift you up and move ...