One ASO strategy doesn’t fit all. Here are platform-specific tips for optimizing apps on Apple’s App Store and Google Play.

Before we explore what the Play Store needs to copy from the App Store, let's discuss what it shouldn't. If there's one major ...

We’re talking permission abuse, which has always been a serious threat to users. A new report is just the latest “alarming” ...

Google Play Store is testing a new minimal design for app listings for core system apps that could prevent review bombing.

Search Engine Land » SEO » App Store vs. Google Play: Tailoring your ASO strategy for maximum impact Chat with SearchBot Please note that your conversations will be recorded. App store ...