LAS VEGAS--(BUSINESS WIRE)--Amplitude, Inc. (Nasdaq: AMPL), the pioneer in digital optimization, today announced the launch of Amplitude CDP, the first insights-driven customer data platform (CDP).

Salesforce today announced AI enhancements enabled by the Einstein platform integration with its customer data platform (CDP), just as rivals large and small are making similar investments. Salesforce ...

The deal will accelerate the evolution of SAP Business Data Cloud to an enterprise data platform for agentic AI, says SAP.

The CDP market is expanding again in 2025 — but the action is with embedded tools and acquisitions, not fresh startups. The Customer Data Platform (CDP) industry is gaining fresh momentum in 2025 — ...

Rokt mParticle announced the launch of its Hybrid Customer Data Platform (CDP) on Snowflake AI Data Cloud on Oct. 16. According to company officials, the new offering provides enterprise companies ...

Customer data platforms (CDPs) first gained popularity among marketing users as the technology tackled the marketing function’s complex customer data management challenges. These challenges included ...

Innovations across communications, data, and AI unlock new levels of personalization, security, compliance, productivity, and ROI for Twilio’s more than 335,000 active customer accounts and more than ...

You might know Klaviyo as a B2C email and SMS marketing automation platform, but that's just one piece of a more complete customer platform. The company recently announced some new capabilities that ...

AUSTIN, Texas--(BUSINESS WIRE)--CDK, the leading automotive retail software provider, today announced the launch of its Customer Data Platform (CDP) that unifies fragmented customer information and ...

CDK now has a CDP. The retail automotive software provider has launched its customer data platform, designed to unify fragmented customer information and deliver real-time insights to dealerships. CDK ...

A customer relationship management (CRM) system and a customer data platform (CDP) may initially appear to serve similar functions. However, while they certainly share some functionality, they are ...