Add Yahoo as a preferred source to see more of our stories on Google. Save time and bandwidth by shutting out the most annoying types of advertising (iStock) (the_independent_577) Ad blockers are ...

The advertiser’s life is changing to be harder. With all current tracking limitations and data use regulations, they are losing the most important tool that helped them collect data about people’s ...

In a move that could upend how brands, agencies and creators work with the retail giant, Walmart is developing autonomous AI to handle tasks. Chrome cookies will start to vanish in early January, when ...

Google's decision to phase out third-party cookies in 2023 — instead of by the start of 2022, as originally planned — was welcome news for an ad industry that has been scrambling to plan for a ...

The Publicis Conseil project involved adjusting the language of AXA’s home insurance policies to protect victims of domestic violence. Google’s mixed cookie messaging—will they go away or will they ...