Overview: Behavioral science explains how people think and make decisions in real-world situations, highlighting the gap between rational assumptions and ...

Each weekday, I take the elevator up to the Atlantic office in New York City—an unremarkable detail, except our office is on the second floor, and this is an act of profound laziness. When I press the ...

For at least a decade, we have been treated to a series of books about behavioral economics – all the ways our minds play tricks on us to make us behave in a less rational manner than we might believe ...

In its early days, behavioral economics was focused on documenting human deviance from rational action. It began as a challenge to the mainstream neoclassical economics model, which assumes people are ...

Using the discipline of psychology to understand human decision-making seems like a no-brainer nowadays, but that wasn’t always the case. In 1979, psychologists Amos Tversky and Daniel Kahneman ...

The debate over American health care didn't end with the passage of the Affordable Care Act. Now that the law is in place and its provisions are slowly becoming reality, the discussion has shifted to ...

Daniel Kahneman, the Princeton psychologist who shared the 2002 Nobel Prize in economics for his role in developing the field of behavioral economics, is a night person. Early on Monday morning, he ...

For at least a decade, we have been treated to a series of books about behavioral economics–all the ways our minds play tricks on us to make us behave in a less rational manner than we might believe ...