First customer success of the Intershop Copilot paves the way for global adoption. Partnership with Microsoft enhances innovation capabilities. Launch of the first Intershop AI agent and the Intershop ...

To capitalize on this trend, I believe businesses should prioritize a personalized approach to B2B commerce in 2025. Here's what you need to know: Generational shifts are driving this change.

B2B commerce presents a distinct set of challenges for search functionalities, far more intricate than those in typical B2C e-commerce environments. B2B catalogs are vast and complex, often ...