As Apple expands its advertising business, the company has renamed its former "Apple Search Ads" to "Apple Ads," reflecting the expansion of ad placement. Previously, when a business bought ads on the ...

Having started with ads in the App Store back in 2016, a program which was dramatically ramped up in 2022, the company went on to put them in Apple News, Stocks, and, as of this year, Apple Maps. But ...

In 2022, Mark Gurman warned that Apple was considering putting advertisements in Apple Maps (and in other areas of the iPhone), but that ultimately didn’t happen. Now it looks like Apple is revisiting ...