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Why you need to pay attention to Aldi's marketing
When you think of brands with brilliant marketing strategies, it's probably the big hitters that come to mind – the likes of ...
International Supermarket News8d
Aldi’s Marketing Genius: Breaking Moulds and Setting Standards
Aldi turned a potential legal debacle into an unforgettable marketing win. When Marks & Spencer accused Aldi of copying its Colin the Caterpillar cake with their own Cuthbert, Aldi’s response was ...
heraldsun.com.au17d
Aussie shoppers keep getting caught out by ALDI’s ‘sneaky’ marketing tactic
Regardless, you wouldn’t be blamed for missing something on a label, and one ALDI shopper in particular ... albeit a little sneaky, marketing. “I would have thought there were 12 in there ...